Learn how we find your dream customers.
Nearly anyone who is in marketing has advertised to “drive awareness” without really being able to quantify precisely who we’re targeting and exactly how that audience perceives that message. In fact, most marketing has been done this way until the advent of programmatic advertising.
If you’re still using a shotgun approach to find a needle in a haystack you may be wasting thousands of dollars getting in front of people who will never buy from you. What if there was a way to pinpoint only your exact target market and serve them the exact message they need to hear?
With our years of experience in traditional marketing in business, we’ve seen companies waste thousands and thousands of dollars in inefficient awareness building and audience targeting that just doesn’t make sense to their business goals. Where traditional media has failed to give us the kind of data we need to truly understand our investment, programmatic advertising excels. More data was created between 2015 and 2019 than ever before in all of human history – we have learned how to harness this information to deliver the right messages to the right people
How do you get started?
Initial Business Review
We discuss your desires, challenges, and steps you’ve taken to get there that have or haven’t worked. Just like your doctor performing a check-up, we’re going to ask a lot of vital questions to the heartbeat of your business
We take the information from the business review, and utilizing a suite of technical tools, expertise, and experience, financially model what your specific opportunity in your geography looks like, and what it will take for you to see success.
We lay out a 12 month plan to start achieving your goals – even if you decide we’re not the best partner for your company, you will receive a 12 month plan that is capable of achieving your results – either with us or on your own.
Schedule a time to talk to us about your goals, and we’ll show you how to get there.
Using paid and organic search, we helped the packaged food wholesale distributor retain customers and increase revenue throughout the lifetime of each customer. In just 12 months, Custom Culinary saw a positive return on their SEM investment, which led to a 429% revenue increase in 2016. The client now enjoys top rankings in the SERPs and more than 120 unique monthly customers, with 33% of its sales coming from repeat customers.Custom Culinary
After suffering a Google penalty caused by the Penguin update, a home improvement e-commerce business came to us. We helped the client recover from the penalty through SEO, PPC, and web development. Over the last three years, the client restored its business viability and now enjoys a 1,751.8% ROI on its organic spend and 175% growth in total revenue.Great Fence
C1 Partners helped a real estate investment company in St. Louis, Missouri achieve first page rankings for several relevant search terms. The partnership was built with the objective to drive lasting success. Today, the family-owned business enjoys a steady stream of traffic, leads, conversions, and sales.Fasterhouse
How Does C1 Help Turn Awareness into Action?
With your input, we can target a specific “hit list” of businesses or customers that make up your dream accounts. Just give us the parameters, and we can launch your brand at exactly the right person at exactly the right time.
Find the Right People
With programmatic advertising, we have huge power to target the exact type of person who is interested in your product based on demographic and psychographic information. This way, you can focus your messaging on more of the right people.
For trade shows and specific events, we can target a venue by its geography and IP address. This allows us to get ultra-specific when your audience is altogether in one place and reduces consts on direct mail trade show advertising or other traditional means.
We’re business people first, and that’s what makes our approach different in how:
- We align with our customers
- We develop modeling that ties keywords to shared goals and KPI’s before you ever sign a contract
- We create a highly-specific creative that laser focuses your message to the right viewer
- We have detailed, specific sets of data that provide us with more information about who we are reaching than was ever possible before
- You get comprehensive reporting that enables you to make the right decisions about your advertising spend in business endeavors
If you want to get a programmatic advertising solution in the next 90 days, you want to get started now!
Fill out this form to set up a consultation.